The current Sinus Milieus® & HML target system Dr. Leichum©

The "Special Interest Package FASHION" results from the cooperative HML SINUS system. This system analyzes fashion behavior in Sinus Milieus ® based on regular, quantitative and qualitative market surveys HML fashion market research. This creates a closed representation of lifestyles and fashions, as well as consuming and media behavior.

This package is available  for women's and men's fashion world separately.
So for your marketing and product management (purchase) a unique, shared storage pool of SINUS  and HML is available for the management, planning and monitoring.

In case of interest and for further enquiries please feel free to contact us at any time:

• Uschi Nowak – SINUS: 06221 - 80 89-31 uschi.nowak@sinus-institut.de
• Gerd Hoffmann – HML: 069 - 72 10 14 hoffmann@hml-modemarketing.de

Download Table of Contents as PDF  (about 337 KB) only german
Download order form as PDF (about 88 KB) only german